ip-label opens Asia-Pacific operations
	Christophe Depeux, Asia-Pacific Manager, founder
	ip-label, the European reference Institute for measurement and consulting in the end-user Quality of Experience (QoE) of digital services, announced the follow-up of international expansion with the settlement of the Asia-Pacific headquarter in Hong Kong, Greater China, and of a representative office in Shanghai, Mainland China.

Christophe Depeux is appointed Asia-Pacific Director and assumes responsability for sales development of ip-label services in the area : « quadruple play » applications monitoring (Datametrie Internet/Intranet, VoIP, IPTV and Mobile), and know how with ip-label Consulting. He still reports to Eric Varszegi, ip-label CEO.

“ ip-label has made a significant investment in its measurement infrastructure in Asia because of the strong demand from its base of global customers who represent the most important European companies », explains Eric Varszegi, « Today we operate four measurement points in China (Beijing, Shanghai, Shenzhen and Hong Kong), with complementary probes in Japan and Australia. »

« Now we have built up a market in France and throughout Europe where we are the leader, it’s time for ip-label to accelerate its expansion responding new challenges, » explains Christophe Depeux. « Asia, and China in particular, represents a true opportunity to develop and to bring value to ip-label. We expect this market to become a significant part of ip-label in the next few years. At last, personally, this is of course a very exciting challenge. »

« Asia represents the fastest growing market in the world, with the highest level of high bandwith and mobile equipped users. Only for China, figures are impressive : 137 million of internet users on December 31, 2006, and 467,41 million of mobile subscribers at the end of January, 2007, » comments Christophe Depeux. « Therefore, all this comes with a risk to the end user experience. The expertise and the full suite of services provided by ip-label can be helpful to the players in this industry to know, measure, compare to competition and improve their performance.”

ip-label Greater China
Suite 2414, Level 24, Two Pacific Place
88 Queensway
Hong Kong
Tel: +852 (2828) 0997
Fax: +852 (2522) 6096

ip-label Mainland China
2/F, Mayfair Tower
83 Fu Min Lu
Shanghai, 200040
Tel: +86 (21) 6132 7189
Fax: +86 (21) 6132 7101